Acceptable use

This policy applies to everyone who uses Botlane. It is part of our Terms of service. Its purpose is to keep WhatsApp useful for people, and to protect your number, other customers and the platform from being limited or banned by Meta.

1. Message only people who agreed

• Send marketing and other business-started messages only to people who have clearly opted in to hear from you on WhatsApp. Do not buy, rent or scrape phone number lists.
• Record how, where and when each person agreed. The contact's consent record in the service must be true.
• Honour opt-outs at once. If someone replies STOP (or asks to stop in any other way), they must not be messaged again. The service blocks sending to opted-out contacts; do not work around it, for example by re-adding the number.
• Outside the 24-hour customer window you may send only approved templates. Use the template category (marketing, utility, authentication) honestly. Do not label a promotion as a utility message to avoid a fee or a review.

2. What you must not send

• Spam, repeated unwanted messages, chain messages, or messages that hide who is sending them.
• Anything false or misleading: scams, phishing, fake offers, fake reviews, impersonation of a person, bank, government body or brand.
• Illegal goods or services, or content that breaks Indian law, including gambling or betting, unlicensed financial products, lotteries, tobacco and vaping, drugs, weapons, counterfeit goods, adult sexual content, and anything that exploits or endangers children.
• Hate, threats, harassment, abuse, or content that targets people for who they are.
• Malware, links to harmful sites, or attempts to steal passwords, OTPs, card or bank details.
• Anything Meta's WhatsApp Business Messaging Policy or Commerce Policy prohibits.

3. Protect your number's quality

• If many people block or report your messages, Meta lowers your number's quality rating and may cut your sending limit or ban the number. That harms your own business first.
• Send relevant messages, at sensible times and in a sensible amount. Start with small groups, check the results, then grow.
• Make it easy to say no. Never ask people to keep a message or to reply to unsubscribe.
• We may slow, hold or pause your campaigns if your quality rating falls or if Meta asks us to, to protect your account.

4. Using the platform

• Do not try to break into, overload, probe or reverse-engineer the service, or access another workspace's data.
• Do not get around plan limits, the read-only mode after a trial or lapsed plan, or the consent and opt-out checks.
• Do not share your login. Keep API keys secret and use them only for your own business.
• Do not use the chatbot to give medical, legal or financial advice as if from a qualified person, or to pretend a customer is talking to a human when they ask whether they are not. Make sure your chatbot's documents are accurate; you are responsible for its answers.
• Do not use the service to collect sensitive personal data (such as health records, Aadhaar, PAN, bank or card numbers, or passwords) through WhatsApp messages.

5. What happens if the rules are broken

We may, depending on how serious it is: warn you, remove content, hold or pause campaigns, suspend a user or a workspace, and close a workspace without refund. Where the law requires it, or where Meta or an authority asks, we may share information with them. For a serious or repeated breach, or one that risks other customers' numbers, we may act first and explain afterwards.

6. Report a problem

If you received a message sent through Botlane that you think breaks these rules, or you want to report abuse, email hi@idmvalley.com with the phone number you received it from, the time and a screenshot if you can. You can also reply STOP to the sender at any time.

IDM VALLEY Pvt. Ltd., A7/15 Ground Floor, Sec - 85 BPTP, Faridabad, Haryana, India, 121002.